New EU Requirement for Legal Guarantee Information in E-shops from September 2026
From 27 September 2026, new information requirements will apply across the European Union regarding the way businesses communicate product guarantees to consumers.
The update comes through Commission Implementing Regulation (EU) 2025/1960, which defines the design and content of two new harmonised consumer information tools: the mandatory notice for the legal guarantee of conformity and the harmonised “GARAN” label for commercial guarantees of durability.
For e-shops, this means that product guarantee information will need to become more visible, standardised and easier for consumers to understand before they complete a purchase.
What is changing?
Businesses selling goods to consumers will need to display a harmonised notice informing users about the legal guarantee of conformity.
This notice reminds consumers that goods sold in the EU are covered by a minimum two-year legal guarantee, at no additional cost. It applies when a product does not match its description, does not work as expected or presents a defect within the legal guarantee period.
The goal is to make consumer rights clearer at the point of sale and help users make more informed purchasing decisions.
What this means for e-shops
For online purchases, the legal guarantee notice must be displayed in a clear and prominent way before the consumer is bound by the purchase contract.
In e-commerce environments, the notice must appear in colour, while its design and content cannot be modified by the merchant.
This means that e-shops will need to review how and where this information appears across the purchase journey, including product pages, cart pages and checkout flows.
The notice will also include a QR code directing consumers to the Your Europe portal, where they can find more information about their rights.
The new “GARAN” label
The Regulation also introduces the harmonised “GARAN” label for products that come with a commercial guarantee of durability offered by the producer.
This applies when the producer offers a durability guarantee of more than two years, at no additional cost, covering the entire product and not only specific components. When these conditions are met and the producer has provided the necessary information to the trader, the consumer must be informed through the relevant label.
For e-shops, the “GARAN” label must also be displayed in colour. It may initially appear in a shortened or embedded format, as long as the full label becomes visible with the user’s first action, such as a click, hover or screen expansion.
Why it matters
This update is not just a legal or technical change. It is part of a broader shift toward greater transparency in digital commerce.
Consumers are becoming more aware of product quality, durability and after-sales rights. At the same time, e-shops are expected to provide clearer, more standardised information throughout the buying journey.
For businesses, this creates the need to prepare early. Product pages, checkout flows, guarantee information, supplier data and mobile presentation should all be reviewed before the new requirements come into effect.
What e-shops should start reviewing
E-commerce businesses should begin assessing:
Preparation will be key, especially for larger catalogues or platforms with multiple suppliers, product categories and guarantee conditions.
A step toward more transparent e-commerce
From September 2026, guarantee-related information will become a more visible part of the online shopping experience.
For e-shops, the priority should be to ensure compliance, but also to use this update as an opportunity to improve clarity and trust throughout the customer journey.
At Lighthouse, we help e-commerce businesses stay aligned with digital, technical and regulatory changes that affect online performance and customer experience.
For more information, you can read the full text of Commission Implementing Regulation (EU) 2025/1960 on the official EUR-Lex website.
Need support preparing your e-shop for upcoming e-commerce requirements?
Get in touch with Lighthouse to learn more.
The update comes through Commission Implementing Regulation (EU) 2025/1960, which defines the design and content of two new harmonised consumer information tools: the mandatory notice for the legal guarantee of conformity and the harmonised “GARAN” label for commercial guarantees of durability.
For e-shops, this means that product guarantee information will need to become more visible, standardised and easier for consumers to understand before they complete a purchase.
What is changing?
Businesses selling goods to consumers will need to display a harmonised notice informing users about the legal guarantee of conformity.
This notice reminds consumers that goods sold in the EU are covered by a minimum two-year legal guarantee, at no additional cost. It applies when a product does not match its description, does not work as expected or presents a defect within the legal guarantee period.
The goal is to make consumer rights clearer at the point of sale and help users make more informed purchasing decisions.
What this means for e-shops
For online purchases, the legal guarantee notice must be displayed in a clear and prominent way before the consumer is bound by the purchase contract.
In e-commerce environments, the notice must appear in colour, while its design and content cannot be modified by the merchant.
This means that e-shops will need to review how and where this information appears across the purchase journey, including product pages, cart pages and checkout flows.
The notice will also include a QR code directing consumers to the Your Europe portal, where they can find more information about their rights.
The new “GARAN” label
The Regulation also introduces the harmonised “GARAN” label for products that come with a commercial guarantee of durability offered by the producer.
This applies when the producer offers a durability guarantee of more than two years, at no additional cost, covering the entire product and not only specific components. When these conditions are met and the producer has provided the necessary information to the trader, the consumer must be informed through the relevant label.
For e-shops, the “GARAN” label must also be displayed in colour. It may initially appear in a shortened or embedded format, as long as the full label becomes visible with the user’s first action, such as a click, hover or screen expansion.
Why it matters
This update is not just a legal or technical change. It is part of a broader shift toward greater transparency in digital commerce.
Consumers are becoming more aware of product quality, durability and after-sales rights. At the same time, e-shops are expected to provide clearer, more standardised information throughout the buying journey.
For businesses, this creates the need to prepare early. Product pages, checkout flows, guarantee information, supplier data and mobile presentation should all be reviewed before the new requirements come into effect.
What e-shops should start reviewing
E-commerce businesses should begin assessing:
- Where the legal guarantee notice will appear in the purchase journey.
- Whether it should be integrated into product pages, cart pages or checkout.
- Which products may qualify for the “GARAN” durability guarantee label.
- Whether all required producer information is available.
- Whether the notices and labels are displayed correctly on desktop and mobile.
- Whether QR codes remain visible, functional and scannable.
Preparation will be key, especially for larger catalogues or platforms with multiple suppliers, product categories and guarantee conditions.
A step toward more transparent e-commerce
From September 2026, guarantee-related information will become a more visible part of the online shopping experience.
For e-shops, the priority should be to ensure compliance, but also to use this update as an opportunity to improve clarity and trust throughout the customer journey.
At Lighthouse, we help e-commerce businesses stay aligned with digital, technical and regulatory changes that affect online performance and customer experience.
For more information, you can read the full text of Commission Implementing Regulation (EU) 2025/1960 on the official EUR-Lex website.
Need support preparing your e-shop for upcoming e-commerce requirements?
Get in touch with Lighthouse to learn more.
